seniors

Is “Visitable” the New “SEX” in Housing?

Well it SELLS, doesn’t it?  We all know the advertising and marketing mantra “sex sells”.  Some statistics say that 20% of ALL advertising is selling S-E-X nowadays, including everything from vegetable oil, hamburgers, and even internet access.  (see the link above, but at your own discretion… there’s some racy stuff in those ads!) So if […]

Selling ADAPTABLE for Future Aging-In-Place ACCESSIBLE

I just read a very good article today touting the “how to” of selling Universal Design.  The first professional that was quoted was the highly recognized Mr. Louis Tenenbaum, author of MetLife Mature Market Institute paper “Aging In Place 2.0 – Rethinking Solutions to the Home Care Challenge”.  I had the great pleasure of sharing the […]